Tuesday, February 5, 2008

California turns Lilac


Last night, at Minx, a glamorous restaurant/lounge in Glendale, dozens of well-dressed gay men and women gathered for a shining evening of brilliant conversation. It was a beautiful event, bringing a new kind of salon-driven socializing to gay nightlife. Every person found kindred spirits and interests they never realized they shared until they began communicating. I was beaming, as I was the host who started it.

Lilac was conceived a few months ago as the type of nightlife I'd want for myself - interesting, intelligent people gathering in elegant places, having cocktails, hors'd-ouevres, and lots of conversation. It's working. The event was scheduled to last until 10 pm, but we were guiding our guests out at 11, while they were deep in conversation, exchanging contact information. Couples met new friends, important business contacts were made, and we witnessed what was clearly a couple of happy romantic matches.

Some of the host locations for Lilac have been Cicada, in downtown Los Angeles, Tangier, in Los Feliz, and Viceroy, in Palm Springs - all of them elegant places setting the standard for excellent service and beautiful atmosphere. Next Tuesday, February 12, Lilac is hosted by Citizen Smith, a classic old-Hollywood glamour restaurant in the heart of Hollywood. On March 16, Lilac goes to Hip Kitty,a wild fondue jazz club in Claremont, that has the look and style of a "Shag" painting.

Press has been very favorable, and it's clear that Lilac offers a nightlife alternative that's been missing.

Lilac
818.980.1055
www.myspace.com/lilacmarcjoseph

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